British brewer Adnams has announced a record-breaking 2016 having sold more than 100,000 barrels for the first time in its 140-year history.

Adnams has announced Karen Hester will join its main board as an executive director in April 2015. 

Adnams, best known as a regional English brewer, has previewed two English whiskies which will be launched next year in time for Christmas.

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Ben Branson

Ben Branson: How to brand non-alc spirits

There are many different elements to consider when launching a non-alcoholic spirits brand. Aside from creating the liquid, the bottle design and communication are also crucial touchpoints.

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